We’re on a bit of a roll with launching revamped versions of integrations in Batchbook. First it was MailChimp and now it’s on to something very near and dear to our hearts: social media.
This is a major revamp to how we integrate social media in Batchbook. We’ve both revamped Twitter and Linkedin and added full Facebook support. Let’s take a look at some screenshots of the new integrations. We also have a great screencast at the bottom so you can see it all in action.
First let’s take a look at Twitter:
Build social media activity into your workflow
For each service, we’ve added a more complete profile to your social media supertag. You’ll now see “cards” for each connected account. On Twitter you can now follow, retweet, favorite and/or reply right from Batchbook. You can also save the individual tweets as Communications or To-Dos. Turning Tweets into actionable items is a fantastically useful way to bring social into your everyday Batchbook workflow. (more…)
Tags: batchbook, facebook, integration, linkedin, social crm, Social Media, twitter
I recently did some customization of the BatchBlue fan page on Facebook. We thought it would be fun to have a little give-away for our friends on Facebook, so I added one of our very own BatchBook Custom Forms to our page. Now, when friends sign up on our Facebook page, their information is magically transported to our BatchBook account so we’ll have all the important information we need to notify the winners.
One of our super smart customers, Alex Webster, outlined the steps for adding a BatchBook form to your Facebook page in our forums and I thought I would share some steps and screenshots here for you.
Step 1:
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Tags: facebook, forms, Social Media
Way back in early 2008 (has it really been that long?), Michelle and I collaborated on what was then the second of our BatchBlue Blue Papers. Blue Papers, if you’re not familiar, are like white papers. Only… you know… blue. The paper was called Social Media for Small Business. It served as a primer for small business owners wondering how (or even if) they should get their businesses involved in social media.
Since 18 months is an eternity in the social media world, we decided it was time for an update. Some of the highlights:
- We expanded the Twitter section. This was necessary since in the last version we talked about how we were still skeptical of Twitter’s business applications. How the times have changed! The updates include discussion of tweet chats (like SBBUZZ!) and hashtags.
- In the social networking space, Facebook was brought to the forefront and MySpace was downplayed. When this was originally written, Facebook applications were all the rage. Remember those?
- We added StumbleUpon, a site that was totally left out of the first version.
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Tags: blogger, blue paper, delicious, digg, facebook, linkedin, myspace, Social Media, stumbleupon, twitter, wikipedia, wordpress
Adam and I are kind of “he said, she said” about our love of various communication forms. For example, whereas I Facebook, he Twitters. I lug a big camera, a little camera and a laptop around, he uses his cell phone for “everything but phone calls”. However, we agree that using social media is, for a variety of reasons, where it’s at. As such, we’re working on a project to help introduce and define social media for small business owners as we explore various ways of using it ourselves. We’ll be posting about this project very soon.
For BatchBlue, we’ve used social media to create a “workstream”; setting up Facebook, Twitter, YouTube and Flickr accounts. What this means that by checking out these various accounts, you can get a multi-dimensional look at us as a company. This can be a great way for small businesses to get their name out there, as well as connected with customers and potential customers. For instance, I was really happy to see that one of my favorite small(ish) businesses, Freshbooks (an online accounting company) now has a Facebook page. Why? Because, as a Facebook user, I’m able to subscribe to it as a Fan and show my support of the company and product, get updates, and connect with other people who are also fans of that company.
As the resident social media junkies, Adam and I are very excited to be going to South-by-SouthWest (SXSW) this March, a fantastic conference chock full of smart folks working on and thinking about new technologies. I’m sure Adam will be Twittering and snapping pictures with his iPhone while I’ll be updating my Facebook status and using my Canon Rebel XT to upload photosets to Flickr. The event will be very well-documented!
If all of this is geek to you, sit tight. What we learn, we will share. That’s the beauty of social media.
Tags: facebook, freshbooks, small business, Social Media, SXSW
